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Mina Shoaib was born in Lahore, Pakistan and is currently based in Los Angeles.


Experience
→ Freelancer, present
     Art Director & Design — Los Angeles, CA
→ Uninterrupted, 2022 - 2024
     Art Director — Los Angeles, CA
→ Vox Media, 2019 - 2022
     Senior Brand Designer — New York, NY
→ adidas, 2019
     Freelance Brand Designer — Portland, OR  
→ Urban Outfitters, 2017 - 2019
     Digital Designer — Philadelpha, PA
→ Day One Agency, 2017
     Freelance Designer — Los Angeles, CA
→ MullenLowe, 2017
     Freelance Designer — Los Angeles, CA

Clients
→ adidas
→ Nike
→ Acura
→ Causebox
→ All True
→ Jeffrey Campbell
→ Patron
→ Chipotle
→ RedCat Gallery
→ Leisure Club

Education
→ CalArts, 2013-2017
     BFA, Graphic Design — Los Angeles, CA

Connect
→ Email
→ Instagram

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Normalize This marked SpringHill's inaugural podcast and product following the introduction of their brand. The podcast sought to delve into various trends, behaviors, and stigmas examining whether they should become commonplace in our daily lives.

The visual language of the cleverly hinted at the unconventional concept of "the normal" through layout design and typography.

Art Director + Design Mina Shoaib
Photographer Juan Veloz
Creative Director Alex Medina
Project Manager Lauren Chandler