Mina Shoaib was born in Lahore, Pakistan and raised in Los Angeles. Mina uses graphic design as a medium to relay unheard narratives in various communities and cultures. Applying design thinking along with cultural research to create work that pushes for growth within communities.

Selected Works
Saga, Publication
→ The Glass Helmet Experience, Video Series
Love Is,
Campagin
Code Conference,
Experiential Design
Normalize This, 
Podcast
UO Summer 2019,
Marketing
UO Spring 2019, Marketing
UO Holiday 2018, Marketing
UO Women’s, Marketing 
Samaaj, Website
→ Eater Wine Club, Branding  
Trope, Publication
Din-i Ilahi, Typeface 
NY Mag Holiday Campagin, Marketing  
→ Archive

Experience

Vox Media, 2019 - current
     Senior Brand Designer New York, NY
adidas, 2019
     Freelance Brand Designer Portland, OR  
Urban Outfitters, 2017 - 2019
     Digital Designer Philadelpha, PA
Day One Agency, 2017
     Freelance Digital Designer Los Angeles, CA
MullenLowe, 2017
     Freelance Graphic Designer Los Angeles, CA
Clients
→ Causebox
→ adidas
→ Nike
→ Acura
→ Jeffrey Campbell
→ Patron
→ Chipotle
→ RedCat Gallery
→ Leisure Club

Education
→ CalArts, 2013-2017
     BFA, Graphic Design Los Angeles, CA

Connect

Email
Instagram


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Saga relays the story of a kathak dancer in Pakistan who fought prejudice in society and his own family to pursue his dream and change the landscape of the arts in Pakistan. The publication aims to bring the legacy of Fakir Hussain Saga to life as well as tell the story of a man combated societal and familial oppression to pursue his only dream.

Saga is on display at the Getty Research Institute, Thomas J. Watson Library at the Metropolitan Museum of Art, and the UPenn Van Pelt Library.

Designed By Mina Shoaib
Written By Raahima Shoaib & Mina Shoaib 
Digtal & analog copies available
Currently being sold with FullyBooked.